Keila

Key Features of Keila

Visual & Code-Based Editors: Design newsletters using the Block Editor, Markdown, MJML, or plain text, whichever suits your workflow.
Reliable Email Delivery: Compatible with your own SMTP, or scalable with AWS SES, Sendgrid, Mailgun, and Postmark.
Custom Sign-Up Forms: Build and customize forms with fields like checkboxes, text inputs, and dropdowns.
Bot Protection: Secure your lists with CAPTCHA and double-opt-in to prevent spam and fake sign-ups.
Privacy-Respecting Analytics: Track essential campaign metrics with the option to completely disable tracking.
Audience Segmentation: Target specific groups using a visual editor or advanced segment queries.
Email Personalization: Use custom fields and Liquid templating to tailor messages for each recipient.
Comprehensive API: Automate workflows and integrate with your stack or Zapier (private beta).
Fully Open Source: No premium features locked behind paywalls. Self-host with the official Docker image.
EU-Based Hosting: Hosted entirely in Germany and France, compliant with strict European data privacy laws.
Community and Support: Active support and a welcoming open source community on GitHub.

Keila, A Powerful Open Source Alternative to Mailchimp

For anyone managing email campaigns, the usual names like Mailchimp or Sendinblue come to mind. But what if you’re looking for a simpler, more transparent alternative, one that’s open source, respects privacy, and gives you full control?

Enter Keila. Built in Germany and hosted in the EU, Keila is a feature-rich, open source newsletter platform designed to make email marketing easier, more ethical, and fully customizable.

Send Emails Your Way

Email clients are a mess of varying standards, but Keila cuts through the noise. Its pre-built base templates ensure your newsletters look great across Gmail, Outlook, mobile, and desktop, without the trial and error.

Prefer a visual editor? Keila has a drag-and-drop Block Editor that's intuitive and flexible. Markdown fans can write directly or use a Markdown-powered WYSIWYG editor. Want complete control? Build emails with MJML. Even plain text purists are covered.

A Form Builder That Gets It Right

Keila’s form builder isn’t just about collecting email addresses. It lets you add custom fields, checkboxes, dropdowns, text inputs, so you can collect exactly the data you need. And since bots are always a concern, forms can be protected with CAPTCHA and double-opt-in verification, helping keep your lists clean and your deliverability high.

Analytics with Privacy in Mind

Keila gives you the campaign insights you need, opens, clicks, engagement, without overstepping privacy boundaries. And if you're working in highly privacy-sensitive environments, you can simply turn tracking off entirely.

Personalization and Segmentation

Sending a newsletter to your whole list might work sometimes. But targeted content converts better. Keila lets you segment your contacts visually or with its powerful query language. You can even use data from your forms or external sources to create highly personalized messages with Liquid templating.

Designed to Integrate and Scale

Need to automate or extend your workflows? Keila offers a comprehensive API to manage contacts, campaigns, and more. You can integrate it with your existing stack or use Zapier (currently in private beta) for no-code automation.

Keila is also highly scalable. For small projects, you can send emails directly from your own inbox. Larger operations can connect via SMTP or use providers like AWS SES, Sendgrid, Mailgun, or Postmark.

Fully Open Source, With No Strings Attached

One of Keila’s biggest strengths is its commitment to open source. There are no hidden premium features, no vendor lock-in, and no artificial restrictions. Want to run your own instance? Grab the official Docker image and go. You can even contribute to the codebase or help translate the interface.

Support That Cares

Need help setting up a template or embedding a form? Struggling with spam complaints? The Keila team is committed to helping users succeed, whether you're self-hosting or using their managed service.

Hosted in the EU, Built for Privacy

Keila Cloud is hosted entirely in Germany and France, meaning it complies with strict European data protection standards. It’s an ideal choice for organizations that take privacy seriously.

Keila isn’t just another email marketing tool, it’s a philosophy. One that values transparency, user freedom, and solid engineering. If you're looking for a reliable, open source platform to power your newsletters, Keila might just be what you’ve been waiting for.

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